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White Sox Radio Network now has Hard Rock Casino Northern Indiana as its title sponsor

Image 26 Aug 2021

The new naming rights sponsor of the White Sox Radio Network will be Hard Rock Casino Northern Indiana, which has just reached a deal with ESPN 1000 to become the network's new sponsor. The multiyear contract will formally begin on the first of the next month, and it will remain in effect through the seasons of 2022 and 2023. In addition to becoming the exclusive naming rights sponsor for all White Sox games that will be broadcast on ESPN 1000 during spring training, the regular season, and the postseason, Hard Rock Casino Northern Indiana will also receive daily exposure during ESPN 1000's national and local programming.

"Coming to an agreement with the Chicago White Sox at the tail end of the previous year was a landmark for ESPN Chicago! It's an honor to be able to deliver the naming rights to the White Sox Network to White Sox fans all around Illinois, Indiana, and Iowa thanks to our partnership with Hard Rock Casino Northern Indiana, which is truly extraordinary," stated Mike Thomas, the Market Manager for ESPN in Chicago.

"I would want to extend my gratitude to Matt Schuffert and Joe Branchik, as well as the entire Hard Rock crew! I cannot wait to hear Len Kasper announce each game on "The ESPN 1000 Hard Rock Casino White Sox Network" for the foreseeable future.

Prior to the year 2005, ESPN 1000 served as the Chicago White Sox's sole radio partner from the years 1999 through 2005. As part of the new agreement, fans will be able to access The ESPN 1000 Hard Rock Casino White Sox Network by using the ESPN Chicago App, as well as ESPN 1000 and 100.3HD2.

"I'm convinced that Hard Rock Casino, by combining forces with ESPN and the great Chicago White Sox club, will deliver a winning hand for everyone involved," said Joe Branchik, Vice President of Marketing for Hard Rock Casino Northern Indiana.

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